Tag Archives | competitive intelligence

If you tweet it, will they come?

By on August 15, 2011 in Social Influence, Social Listening, Social Media Marketing, Social Media Monitization

I’m part of an exciting new trend in enterprise social media… monitization. Social practitioners know the value the medium drives for a business. We at EMC are making it happen, showing the power of every tweet and blog comment can have on our bottom line. email

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Where’s the ‘report’ button?

By on July 10, 2011 in Social Influence, Social Listening, Social Media Marketing, Social Metrics, Social Policy, SocialCRM, Tools

As EMC embarks on it’s next social journey, I have the unique honor of seeing the flight plan as it’s being developed. I’m the wise old owl perched atop a building watching the world go by. I listen.

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Listening to your customers

By on May 27, 2010 in Social Listening, Social Metrics, Tools

Have you ever created a Facebook page for your company? Do you tweet for or about your company? Or did your boss ask to figure out what’s being said about your company?

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Social Media Jobs at EMC

By on May 10, 2010 in Social Media Marketing

Hey, all you online socialites! EMC has some diverse openings in the social/digital strategy space! The community manager positions are in my organization. You’d be working closely with other CMs in addition to the larger social media and digital strategy teams. The strategist and manager positions will likely align with my activities in the social [...]

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